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As the CEO of a thriving medical practice, I was working seven days per week, sometimes as much as 20 hours per day. That's not an exaggeration.
While the financial success was undeniable, I wasn't happy. I didn't mind the hard work, and I didn't mind the relentless challenges that never seemed to end. What bothered me the most was the constant feeling that time and money was being wasted which caused me to have to work so much.
I spent my first year in the practice committed to the idea that, "this could be so much easier." It was undoubtedly the hardest, most unpleasant year of my time there.
In my third year, I proved my point and life was indeed easier. But, that wasn't until I'd brought everything in house and tasked myself with solving many of the problems that caused me to sacrifice all of my personal life to grow the practice.
It was around that time it occurred to me that I should consider offering these solutions to other practice leaders. I knew others would have the same problems, and that they were likely feeling burned out by the constant grind of running a medical practice.
My wife, Megan, and I decided to take the leap into entrepreneurship. With her experience in finance, and having worked with two startups, she was going to handle our own finance and operations while I continued building systems and teams to support clients.
While we knew there was a market for what we had to offer, we were pleasantly surprised to find that the need was greater than we anticipated.
As we began meeting with doctors and administrators, it was immediately clear that my experience was by no means unique. Everything I experienced matched what we heard from one practice leader after another. They all needed some real help in one area or another.
And they wanted help from a team who got it, from people who had been in their shoes.
First, we brought on Cathy Rivera to lead our Content Development Team as a Senior Writer. Cathy has more than 30 years of experience working for the Federal Government in various positions in healthcare administration. Her vast working knowledge of medical and surgical specialties and procedures has been instrumental in our content strategy and development success.
Megan's career in finance and operations has spanned across numerous industries including oil and gas, architecture, business banking, and the healthcare industry.
After working for several years as a healthcare consultant and marketer, I acted as the CEO for a nine-location multispecialty medical practice with offices ranging from Philadelphia to Princeton. I've had the pleasure of working with start up, solo doctors up to 100 location private practice organizations. I've also worked with a number of hospitals and universities on a variety of projects.
